I'm going to do a full "state of Uncrowned" post on Thursday (because that's one week after release), so today I thought I'd express my gratitude to you, the reader!
First of all, a big heartfelt thank-you to all of you who have already read the book. Whether you're reading on Kindle Unlimited or Audible or you bought a copy, thanks for reading! I love writing, and you're the only reason I get to keep doing this.
A specific shout-out to Travis Baldree and Audible. The audiobook audience continues to grow, in no small part to the awesome skill of Travis, our narrator, and Audible has really gone above and beyond in promoting my books to other fantasy fans. In the coming weeks and months, we're going to continue seeing some awesome growth in the audio world.
Another thanks to everyone who left a review! Whether you loved the book or hated it or anywhere in between, I'm grateful that you cared enough to spend your time letting other people know what you thought. The book already has over four hundred Amazon reviews in less than a week, which is insane.
Speaking of insane...
As you may have noticed, Uncrowned peaked at the #8 best-selling book in the Kindle store and stayed there for over 24 hours. Both of those things are incredible, but if you remember, Underlord briefly reached #5.
All the while, Uncrowned was selling, is selling, and has sold significantly more than Underlord.
So why the slightly lower ranking?
Well, back when UL was released, we looked up the four books ahead of us in ranking. They were all traditionally published by publishing imprints of Amazon, which was immediately curious. What were the odds that the best-selling titles in the Amazon store would all be published by Amazon?
We did some digging and found out that all of those titles were in the Amazon First Reads program. It seems like those titles may gain sales ranking when they are given away to Prime members, which means there would be no way to compete with them. How can you sell more than someone else can give away?
To be clear: this looks to be a fantastic promotional program for the authors in it, and you don't get published by Amazon unless Amazon thinks you have a great book. No disparagement whatsoever meant to the authors in the program.
But our research made us wonder...if the ranking of the First Reads books isn't based on sales, then maybe Underlord was actually the best-selling title on the Kindle Store at the time of its release.
This time, we decided to release UC toward the end of the month, because Amazon First Reads seem to always release on the first of the month. Once we did so, we found that there were seven titles ahead of us...seven titles published by Amazon imprints and part of the First Reads program. Available as a pre-release before their official release date of October 1st.
Seeing that, combined with the fact that we stayed locked in eighth position for an entire day instead of peaking there and falling back down in a few hours (as is usually the case), has made us believe that Uncrowned was actually the best-selling title on Kindle on the day of its release.
Which is incredible! I can't claim that officially, of course, because this is all based on speculative information, but it might really be true!
As I said last week, that's overwhelming to me. I don't know how to live up to expectations like those.
But it's an illustration of the kinds of passionate, dedicated, awesome fans I have the privilege of interacting with every day.
You guys are the best, and I'm grateful and humbled by the experience you've allowed me to have.
P.S. All this speculation about how the First Reads program affects Kindle Store ranking is just that: speculation. We put it together from seemingly logical inferences and publicly available data, but Amazon could come out tomorrow and reveal that no, none of that is counted and those books just sold more than we did. In which case, I'll be relieved. Eighth out of thirty-two million is great!
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